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Social Media Checklist for Local Furniture Stores

Social Media Checklist for Local Furniture Stores

Social media is an increasingly important tool for furniture showrooms. As consumer habits change and more potential customers go to social for inspiration and product research, it’s important for you to cultivate your social presence.

There are important and easy activities you should be engaging in daily, weekly, and monthly to ensure your pages on Facebook, Instagram, and Twitter are doing everything they can for your business.

Download our social media checklist for furniture stores below and put it next to your register or somewhere highly visible for your team so you can work together to improve your furniture showroom’s social media page.

Social Media Checklist for Local Furniture Stores
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Infographic

Can Your Brand’s Digital Asset Management Do This?

Can Your Brand's Digital Asset Management Do This?

A DAM, or Digital Asset Management tool, is vital for large brands to ensure brand integrity. DAMs organize content in a meaningful way and allow assets to be utilized by corporate teams as well as regional distributors and local retailers. There are a plethora of dealer portal or dealer library solutions that accomplish some or part of the goals of the brand: to ensure local retailers have access to the most up-to-date marketing assets for their own use.

But if your marketing library is reliant on local retailers remembering login credentials, visiting your library, and finding content that is germane to the products they sell, you may be seeing lackluster results in your content syndication goals.

If you’re a marketing manager or marketing director in charge of ensuring your dealer or retailer base is utilizing brand assets that you create, this flowchart is for you.

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Can Your Brand's Digital Asset Management Do This?

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Infographic

5 Facebook Metrics Your Retail Shop Should be Measuring

5 Facebook Metrics Your Retail Shop Should be Measuring-featured

The good news: your business is like 80 million other businesses around the world, your business has a Facebook page. And this is good news, because roughly 1.73 billion people use Facebook each day.

The other news: you may be missing out on valuable insights if you’re not measuring these 5 key Facebook metrics. Download our guide to the Top 5 Facebook Metrics Your Retail Store Should Be Measuring. Find out what they are and how they affect your business’s social presence.

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5 Facebook Metrics Your Retail Shop Should be Measuring

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Infographic

A Multi-Channel Approach Is Key for Your Shop’s Social Media Success

A multi-channel Approach is Key for Your Shop’s social Media Success

Retailers have more choices than ever in how they spend their marketing dollars. Because of this, it’s helpful to understand the part that social media plays in a consumer’s buying decision. This helpful infographic lays out how and why social media should become a key component of your retail location’s multi-channel marketing approach.

A Multi-Channel Approach Is Key for Your Shop’s Social Media Success

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Consider channels like Facebook, Instagram, Twitter, LinkedIn, and even your Google My Business listing when developing your retail store’s social media strategy and be sure to incorporate them all to unlock the path to marketing success for your business.

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Infographic

Traditional Vs. Digital Marketing

Traditional vs Digital Marketing blog image

As long as the internet has been a thing, marketers have wondered how to divvy up their budgets between digital and so-called “traditional” marketing. More and more, the line between digital and traditional is blurring, with marketing like OTT and in-store geo-fenced or beacon-based ads acting as a hybrid between the two. Below we lay out a few key stats to keep in mind when allocating your funds across channels.

Traditional Vs. Digital Marketing

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While no single channel will produce the synergistic results of a multi-channel approach, consider how your target consumers spend their time before your allocate your marketing dollars.