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Case Study

A Guide to Automating Your Marketing

Explore the ways marketing automation can make your small business marketing strategy more effective and save you time.

Marketing automation is more than a tool that checks off tasks on your to-do list — it can truly help you market and grow your business. Whether you’re new to the concept of marketing automation or you’ve tried out a couple of tactics, read this guide to explore the ways marketing automation can be used to your advantage.

In this guide you’ll learn:

  • What marketing automation is and how it can work for your business
  • Where to start with marketing automation and the different ways to automate
  • “Black hat” marketing automation tactics to stay away from 
  • How to get started automating social media content quickly

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Case Study

Dealers Experience 53% Faster Social Fan Growth

Period over period, Retailers who onboard with Thumbstopper see greater social growth

Between hard costs and time costs, social media content is often neglected by the very businesses that would see the greatest impact for that content: small independent retailers or dealerships.
With ThumbStopper handling the syndication of high-quality social content on a consistent basis, retailers on ThumbStopper’s Brand Manager™ software see large improvements in key social metrics like fan growth and organic reach.

In this case study, you’ll learn:

  • Retailer benchmarks in terms of social posts, organic reach, and fan growth
  • What effect ThumbStopper’s Brand Manager software has on retailers’ social presence
  • Retailer data analyzed directly before and after on-boarding with ThumbStopper

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Case Study

Social Media Success Requires a Strategy

As a Retailer, You Need to Get Serious About Social

Your customers are more savvy than ever about shopping via social media, so you can’t afford to miss out. When your time and resources are already stretched too thin, there are efficient ways to manage your social media.

This guide will show you:

  • What goes into an effective retail social strategy 
  • What makes for great visuals
  • How to source quality content 
  • What to do when there’s no time for social media

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Case Study

Bridge the Retailer “Content Gap”

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The Content Your Retailers Share Can Make or Break Your Brand

If you’ve noticed a disconnect with your retailers, you’re not imagining it. Despite investing in high-quality content, brands report that they struggle to get it disseminated in local markets.

This report breaks down the reasons behind the disconnect, along with:

  • The value in the brand-retailer relationship
  • How brands and retailers can support each other’s social media efforts
  • How to make the most of your content investment

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Case Study

ThumbStopper Retailers Experiencing Improved Social Metrics During COVID-19

The landscape has changed drastically for small businesses across the world as the COVID-19 pandemic keeps people safe at home. With the lack of options available, more Americans are turning to social media for news updates, socialization, and distraction.

Check out our latest case study to learn how retailers are benefiting on social, including:

  • How their brands are supporting their local messaging strategy
  • How retailers are experiencing significant increases in valuable social metrics

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Case Study

Dealer-Level Social Content Posting-Frequency Increases Over 300% with ThumbStopper®

In 2019, a premier luxury SUV brand wanted to celebrate a major anniversary. Relying on their network of independent dealers across the country, they created a dealer portal to house social content–cropped, touched up, with copy–ready for dealers to download and share to their social pages.

What happened next is a common refrain for brands that rely on independent retailers to distribute their branded marketing material: dealer participation waned and the campaign didn’t come close to reaching its potential in terms of reach and impressions.

Enter ThumbStopper: brands on the ThumbStopper platform benefit from maximum compliance in social posting from the dealers in their network.

Download the case study now to learn how ThumbStopper helps brand partners ensure 100% of their participating dealers are posting brand-curated content.

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Case Study

Retailer Enrollment Spikes As Social Media Viewership Swells

The coronavirus pandemic is still gripping communities worldwide. Local businesses in particular are being affected, leaving retailers unsure about how to communicate with their fans during this crisis. Now more than ever brands have the opportunity to support their local retailers by providing guidance and assistance with their social content.

As more consumers flock to social for information on the pandemic, communication with their loved ones, and a distraction from the day-to-day, retailers have a real opportunity to connect with their customers.

In this case study, we explore:
  • How brands are assisting their retail network
  • How retailers are signing up for help in droves with their social messaging

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Case Study

Retailers Experiencing 7X Better Fan Growth

While many retailers leverage social media to promote their business to their fans on social media platforms, few have the time or resources to post consistent, engaging content on their pages. By leveraging ThumbStopper’s Brand Manager™, retailers gain an extra hand in boosting their social media presence and fully utilizing social platforms to increase sales and loyalty.

Check out our latest case study to learn how retailers are benefiting on social, including:

  • How retailers on ThumbStopper are gaining 7x more fans, to see more from their stores versus their competitors
  • How retailers on ThumbStopper are getting their posts in front of their fans 2x more often